The Milken Institute’s 2026 Best Performing Cities: South takes eight out of 12 in Tier 1 Large Cities Category
The South claimed eight markets in the Milken’s Institute’s 2026 Best Performing Large Cities 2026 ranking. Those at the top of the Tier 1 category were:
Rank MSA
1 Fayetteville-Springdale-Rogers, Ark.
2 Huntsville, Ala.
3 Charleston-North Charleston, S.C.
5 Raleigh-Cary, N.C.
8 Orlando-Kissimmee-Sanford, Fla.
9 Austin-Round Rock-San Marcos, Texas
11 Wilmington, N.C.
12 Arlington-Alexandria-Reston, Va.
Others ranked in the top 12 included: Boise City, Idaho; Provo-Orem-Lehi, Ore; Salt Lake City-Murray, Utah; and Olympia-Lacey-Turnwater, Wash.
The South landed only two markets in the Tier 1 Small Cities Category
Rank City
1 St. George, Utah
2 Idaho Falls, Idaho
3 Kenosha, Wis.
4 Bend, Ore.
5 Pocatello, Idaho
6 Helena, Mt.
7 Coeur d’Alene, Idaho
8 Logan, Utah/Idaho
9 Midland, Texas
10 Auburn-Opelika, Ala.
Factors in both rankings included job growth, wage growth, high tech GDP growth, affordable housing, broadband access, community resilience and income distribution.
Source: Milken Institute (2026)
U.S. Census releases new population growth stats
The U.S. continued years of very little population growth in 2025. The culprit has always been low birth rates, but today, stagnant, almost zero immigration gains added to the mix of declines last year. According to the Census, between July 2024 and July of 2025, population increased 1.8 million persons in the U.S. That is a rate of 0.5 percent. It’s the slowest growth in the U.S. since 2021’s rate of 0.2 percent. In 2024, the population grew by 1.0 percent, which, according to the Census, was the fastest year-over-year growth since 2005.
The top five fastest-growing states during the period were South Carolina (1.46 percent); Idaho (1.44 percent); North Carolina (1.32 percent); Texas (1.25 percent) and Utah (1.03 percent).
Regionally, the American South led all regions in population growth from July 2024 to July 2025
U.S. Regional Growth Rates
South: 0.66 percent
West: 0.59 percent
Midwest: 0.45 percent
Northeast: 0.23 percent
Source: U.S. Census Bureau, July 2024-July 2025
Over half of the leading business startup states in the United States are in the South
Recent data from the U.S. Census and the Bureau of Economic Analysis (BEA) shows that startup businesses in the U.S. are being led by states in the American South. Here are the figures regarding startup increases from Q2 2010 to Q1 2025, or 15 years compiled by Southern Business & Development.
It should be noted that a reading of 12.0 or higher means there were more than 12 more startups each year on average for every 100 that existed from Q2 2010 to Q1 in 2025.
The South was led by Mississippi with 13.2 startups, North Carolina and South Carolina with 12.3, Tennessee with 12.2, Texas with 12.8, Georgia with 12.7 and Florida with 12.7. Louisiana was the slowest state in the South with the least number of startups in 15 years at 8.8 percent.
Average startup gains from Q1 2010 to Q2 2015
South: 11.2 percent
West: 9.6 percent
Northeast: 8.4 percent
Midwest: 7.3 percent
Texas and Florida at the top of the heap again in 2025 migration trends
The annual U-Haul Growth Index saw Texas and Florida, the South’s two most populated states, sit at the top nationwide in one-way moves (individual and family relocations).
Like 2024, 2025 saw the Dallas-Fort Worth-Arlington mega-market lead the nation in growing metros. Texas also claimed the top three metros at the top of the Index. In addition to D-FW, those were Houston and Austin. In Florida, for the third time in four years, Ocala topped the U-Haul Growth Index as the No. 1 U.S. growth city proper. Lakeland also saw a tremendous influx of one-way moves.
Top Metros in the U.S. 2025 according to the U-Haul Growth Index
1. Dallas, Texas
2. Houston, Texas
3. Austin, Texas
4. Charlotte, N.C.
5. Phoenix, Ariz.
6. Nashville, Tenn.
7. Charleston, S.C.
8. Raleigh, N.C.
9. Atlanta, Ga.
10. Brownsville, Texas
11. McAllen, Texas
Alabama
121-year-old manufacturer to invest nearly $800 million to expand in the shadows of downtown Birmingham
American Cast Iron Pipe Company (ACIPCO) has been producing product since 1905 in Birmingham, still a center for the metals industry. ACIPCO announced in January it will invest $793 million to switch the company’s operations to electric-fired furnaces, reducing emissions by more than 90 percent. About 80 new jobs paying over $100,000 a year will be added to the deal. Jefferson County approved $320,000 worth of incentives for the project.
New $119 million facility in north Alabama to create 350 jobs
SPX Enterprises is developing a $118 million plant in Huntsville to produce large-scale cooling and air-handling equipment for data centers. The deal will create 350 jobs.
Blue Origin to expand in Huntsville, increase capacity for rocket thrusters
Space launch firm Blue Origin is investing over $71 million to expand its operations in Cummings Research Park and Jetplex Industrial Park. The project will create 105 jobs.
German company investing in Auburn
KettenWulf plans to invest $34 million in an advanced manufacturing operation in Auburn that will create 70 jobs and serve as the foundation for the company’s future growth in the U.S., Gov. Kay Ivey announced in January. The family-owned business makes conveyor and drive chains, as well as sprockets for industrial customers from around the world.
Arkansas
Southwest Power Pool to invest in Arkansas
SPP is investing $150 million to expand it electric grid services in Little Rock. The expansion will create 165 jobs.
Another billion-dollar-plus data center; this one in Arkansas
AVAIO Digital Partners announced in January it will locate a $6 billion data center in Pulaski County, Ark., near Little Rock. The campus will host the computing, networking, data storage technologies and power infrastructure that underpin cloud computing and artificial intelligence applications. The new data center campus is expected to ultimately create more than 500 full-time permanent operations jobs over the next five years as the campus is built out. In addition, the construction phase will bring thousands of new jobs in the region.
Florida
Johnson & Johnson Vision Care proposes large investment in Jacksonville
Johnson & Johnson Vision Care has announced a significant $550 million expansion of its Jacksonville facilities, which will include manufacturing upgrades and new packaging and distribution. The project will create 50 new jobs.
Wells Fargo to move wealth management headquarters to West Palm Beach
Wells Fargo is relocating the headquarters of its wealth management business from San Francisco to West Palm Beach, bringing more than 50 senior executives to South Florida. The bank’s wealth management division has leased about 50,000 square feet in WPB and expects to house 100 workers in time.
Swiss aircraft manufacturer breaks ground in Sarasota
Pilatus is building a new facility at Sarasota Bradenton International Airport. It is the fifth location for the Switzerland-based aircraft maker that produces small planes -- props and jets -- the PC-12 and the PC-24.
New shipbuilder for Bay County, Fla.
Canada-based Voltari Electric, a global leader in electric marine and autonomous vessel technology, has selected Bay County as the location for its U.S. headquarters, manufacturing operations, and research and development center. Formerly known as Project Kilowatt, this project includes the acquisition and redevelopment of an existing shipyard and represents a $37.5 million capital investment. The project is expected to create 285 new, high-wage jobs. The vessels that Voltari plans to build will use advanced electric propulsion systems with marine-grade high-kW battery manufacturing, carbon fiber hulls, software, and autonomous/unmanned technologies (USV) for the defense, government fleet, commercial and leisure industries.
U.K.-based manufacturer selects Escambia, Fla., for HQ and manufacturing hub
Field International, which provides engineering, tooling and ground support for a variety of industries including aerospace and energy, has selected Escambia County for its new United States headquarters and manufacturing operation. The company has operations in the United Kingdom, India, China and Singapore. The $8 million project will create 50 jobs.
Georgia
Georgia invests in rural site development grants
Governor Brian Kemp announced in January the third round of grants from the Rural Site Development Initiative (RSDI) within the OneGeorgia Authority. With $4.3 million included in this latest allotment, the total investment committed to rural site development projects since the program’s launch in FY 2025 is now up to $21 million.
Brazilian company invests in Georgia, creating 150 new jobs
Grupo Vialume will invest $4.4 million to establish its U.S. manufacturing operations in Colquitt-Miller County, creating 150 new jobs over approximately seven years. The company makes advanced visibility solutions for transportation safety.
Toyota Financial Services to establish new service center in Alpharetta and will create 150 Jobs
Toyota Financial Services will open a new office in Alpharetta to become the company’s East Dealer Service Center. The investment of more than $8 million will bring 150 new jobs to Fulton County.
Kentucky
GE Appliances (a Haier company) to add more punch in Louisville
In January, GE Appliances announced the launch of its first-ever in-house water filter manufacturing operation at Appliance Park in Louisville. The new plant is part of GE’s $3 billion investment in new manufacturing over five years, which includes the addition of 800 jobs.
Farm equipment manufacturer making investment in Maysville, Ky.
Gov. Andy Beshear announced another significant investment in Kentucky’s manufacturing industry as Midwest Equipment Manufacturing shared plans to invest $15 million to expand its operations in Maysville and create 66 new, skilled jobs. The Tru-Cut Mower product line and the 500 Series Brown Bear Composter will be moved from Thorntown, Ind., to Maysville.
Louisiana
Big deal in Louisiana
ATALCO will establish an alumina production facility in Gramercy with a $450 million investment. The plant will be the country’s first large-scale gallium plant and is a partnership with the U.S. government.
Walmart modernizes Opelousas distribution center
Walmart is adding robotics and other advanced tech at its Opelousas center. The deal calls for a $330 million investment.
Company finalizes agreement for entertainment redevelopment in Shreveport
G-Unit Film & Television Louisiana, LLC (“G-Unit”) has announced plans to invest over $124 million in a multi-phase initiative to develop three entertainment industry-related venues in Northwest Louisiana, revitalizing existing assets back into commerce and supporting the growth of the state’s entertainment industry. The project includes the renovation of the former Stageworks facility to support a variety of live event and production entertainment uses, the modernization of the former Millennium Studios campus to enhance production capabilities and the construction of a dome-style immersive venue and green space park, all located within downtown Shreveport.
Mississippi
xAI investing more than $20 billion in Southhaven, Miss.
U.S.-based and Elon Musk-owned xAI is locating a data center in Southaven, located near Memphis. Musk already has super-computing operations in Memphis. Google is also building a large data center across the river in West Memphis, Ark.
The Southaven-DeSoto County data center, which will create hundreds of permanent jobs, will be known as MACROHARDRR, and is being created from an existing building being retrofitted near xAI’s newly acquired power plant in Southaven. When completed, the latest xAI data center will increase the company’s computing power to nearly 2 gigawatts.
North Carolina
Raleigh beats Austin and Atlanta for California firm's 300-job hub
BuildOps, the software-for-contractors company, has established a new East Coast hub in downtown Raleigh, N.C. The company will hire nearly 300 to support its rapid growth. The expansion, which includes roles with an average salary of $75,000 to $220,000, solidifies the firm's presence in North Carolina.
Swiss drug maker surges Wake County investment to $2 billion, 500 jobs
Genentech (Swiss/California-based drug maker) will invest $2 billion in Holly Springs, N.C., to produce next-generation anti-obesity drugs. The deal will create 500 high-wage manufacturing jobs and 1,500 construction jobs.
Another delayed EV battery maker plant; this one in North Carolina
Epsilon Advanced Materials EV battery materials plant planned for Brunswick County has been delayed. About half of the end-battery assembly plants announced from 2021 to 2024 have been delayed in the Southern Automotive Corridor as of the end of 2025.
Corning and Meta announce multiyear, $6 billion agreement to accelerate U.S. data center buildout
Corning announced it will expand its North Carolina workforce 20 percent after a $6 billion Meta deal on data center development. The company will build a new manufacturing facility in Hickory, N.C., in addition to expanded capacity across Corning’s North Carolina operations.
HVAC supplier to invest $40 million in Greensboro, N.C.
Hoffman & Hoffman, a supplier of commercial HVAC systems and products, will create 131 jobs in Guilford County. The company will invest $40 million to expand its corporate headquarters and manufacturing operations in the city of Greensboro.
Johnson & Johnson to build second major facility in Wilson County, N.C.
Johnson & Johnson, the world-leading healthcare company, will expand its presence in North Carolina. The company says it will make an additional multi-billion-dollar investment in the City of Wilson. According to J&J, the project is estimated to create up to 500 new jobs at a state-of-the-art drug product manufacturing facility that will help deliver transformational medicines for oncology and neurological diseases. This marks the third time in just over a year that Johnson & Johnson has selected North Carolina’s life sciences cluster to help meet its goal of manufacturing the majority of its advanced medicines in the U.S. to support the needs of U.S. patients.
In October 2024, J&J announced its first project in Wilson, a $2 billion investment that will create 420 jobs on a pharmaceutical manufacturing campus for innovative biologics. Construction of that facility is underway, and the company reports it is already ramping up the hiring of advanced manufacturing employees.
In August 2025, the company secured a new 160,000-square-foot site in Holly Springs dedicated to biopharmaceutical manufacturing. That $2 billion commitment over the next 10 years will create 120 new jobs, according to the company.
“I appreciate Johnson & Johnson’s confidence that North Carolina is an ideal place to expand their business and create more good-paying jobs,” said Governor Josh Stein. “Life sciences leaders continue to select North Carolina because our skilled workforce and commitment to specialized training deliver the talent companies need to help patients in the United States and around the world.”
Oklahoma
Century Aluminum to build primary aluminum plant in Inola, Okla.
Emirates Global Aluminum and Century Aluminum Company announced that they have entered into a joint development agreement to build the first new primary aluminum production plant in the United States since 1980. The new plant, to be built in Inola as previously announced by EGA, is expected to produce 750,000 tons of aluminum per year, larger than previously envisioned and more than doubling current U.S. production. The Inola plant will create 1,000 permanent direct jobs at the facility and 4,000 jobs during construction.
Francis Energy announces supercharger upgrade at Crest Fresh Market in Norman, Okla.
Francis Energy, a provider of electric vehicle charging infrastructure across the central United States, announced the upgrade of its charging site at Crest Fresh Market in Norman. The upgraded site leverages Tesla’s technology to deliver improved reliability, streamlined navigation planning and a consistently high-quality charging experience for all EV owners. The $7 million investment will create 40 new jobs.
South Carolina
Cyclic Materials to invest $82 million in South Carolina
Canada-based Cyclic Materials, a leader in recycling solutions for rare earth elements, announced it selects Chesterfield County to establish its first East Coast operation. The over $82 million investment will create 90 highly skilled jobs.
Food fiber plant goes to rural South Carolina
JGB Brothers, a food fibers manufacturer, announced it is establishing operations in Bamberg County. The company’s $7 million investment will create 40 new jobs. The manufacturing site will be used to produce plant-sourced food fibers, which are used as additives in human and pet food, and have extensive applications for cosmetics, pharmaceuticals and building materials.
Tennessee
Nuclear fuel supplier will invest more than $560 million to expand its Oak Ridge facility
Nuclear fuel supplier Centrus Energy plans a major expansion in East Tennessee, transitioning its Oak Ridge facility to a high-rate manufacturing plant. As part of the expansion, Centrus plans to create nearly 430 new jobs and invest more than $560 million in Anderson County over the next several years to support both the growth in workforce and investment in the production of thousands of advanced centrifuges.
Laser Isotope Separation Technologies expanding in Roane County
LIS Technologies will create 203 jobs and invest $1.38 billion in an Oak Ridge, Tenn., facility on the formerly named Duct Island. This announcement marks the third-largest nuclear-related investment since the creation of TNECD’s Nuclear Energy Fund.
Texas
Bezos’ Blue Origin, has its eyes on Texas
Blue Origin, the space exploration company founded and backed by Jeff Bezos, is reportedly eyeing Central Texas for a major aerospace project valued at nearly $1 billion. The planned investment would involve building a large-scale manufacturing and logistics hub in the Austin region. Blue Origin’s search is reportedly focused on about 100 acres of land within 15 miles of Interstate 35, with about 20 acres for manufacturing and 80 acres for logistics operations. If the deal comes through, it could bring over 2,000 jobs over the course of five years to the Austin area according to several sources. Blue Origin already has a major launch site in Van Horn, Texas.
Eli Lilly’s Houston deal and its $6.5 billion plant will average over $100,000 a year for each of the 600 jobs announced
The tax incentive agreement under Texas’ Jobs, Energy, Technology and Innovation (JETI) Act is now officially active after being signed by the governor’s office as of January 2026. Lilly will hire at least 600 full-time workers with an average annual wage of $102,500. The project, announced in 2025, is one of the largest investments in pharmaceutical manufacturing in Texas and is part of Lilly’s broader effort to bring more manufacturing onshore in the U.S.
Tax breaks okayed to lure $1 billion rare earth magnet plant to Northlake, Texas
MP Materials, which opened the only large-scale U.S.-based rare earth magnet plant in Fort Worth in 2023, is on the hunt for another one, this one in Northlake, Texas. The magnets are essential components in aerospace (drones) and defense systems as well as the F-35s built in Fort Worth. The MP Materials deal could be worth $1.2 billion and generate 1,000 jobs or so, according to reports.
Stellar Energy looking to place data center supplier in Fort Worth; potential 1,400 jobs
The City of Fort Worth is mulling capturing a company that produces modular cooling equipment for data centers, as that sector has seen rapid growth. Stellar Energy Americas is the target, which claims it will quickly create over 1,400 jobs by 2027.
Long-awaited 2,000-acre megasite in San Marcos, Texas is now being marketed
A huge, 2,000-acre megasite south of Austin is now shovel-ready. Called the AXIS Logistics Park, it is a planned industrial park in Caldwell County that currently offers 735 acres of industrial zoned property in the city of San Marcos.
Semiconductor supplier set to expand in Austin
Quartz and ceramic component manufacturer LTD Material will invest $25 million at two locations in the city of Austin. The expansion is expected to result in 40 new jobs.
Company that uses drones to monitor power grids moves HQ to Buda, Texas
Austin-based Infravision, a company that builds and monitors power grids using drones, is moving its headquarters to Buda. Prior to the move, the company has 187 employees and annual revenue of over $30 million.
Building materials manufacturer to invest $170 million in San Antonio MSA
Ecor Global is investing $170 million in Elmendorf, Texas to convert agricultural waste into recyclable structural panels as alternatives to plywood. The facility is expected to employ about 150 workers once fully operational.
Atlanta-based Together Work to plant flag in Austin, hire 100
The software firm has opened a new office in Austin that supports a hybrid work model. Together Work builds software solutions that help organizations with recruitment, registration, payments and fundraising, serving more than 70,000 clients and over 100 million users through its platforms.
AT&T HQ to leave downtown Dallas for Plano
AT&T is relocating its global headquarters from downtown Dallas to a 54-acre site in Plano. Construction and transition are expected to take place through 2028, with partial occupancy targeted for the second half of 2028. AT&T has said it will consolidate several North Texas offices (Dallas, Plano, Irving) into the new campus, which will house thousands of employees, including the 6,000 at its current headquarters in downtown Dallas.
“Flagship” solar manufacturing facility has opened in Texas
Japanese solar company TOYO has opened its solar-module plant in Humble, Texas, just north of Houston. The 567,000-square-foot facility will house 750 workers.
Google moves into the Sail Tower in Austin after all
Google has begun occupying downtown Austin’s Sail Tower, officially ending years of the building sitting mostly dark despite the company leasing the entire space. Let me repeat that: the entire space of a 35-story building. The building at 601 West Second Street is humming with workers indicating a real move-in by Google. That activity started late in 2025 and is continuing in early 2026. The Sail Tower broke ground in 2019 and was finished in 2022. Google’s lease, if they wish to renew it, runs until 2038.
$500 million investment made in Bee Cave, Texas
Advanced space communications company CesiumAstro plans to invest more than $500 million in a new, high-tech advanced manufacturing facility and global headquarters in Bee Cave, Texas. The project will create more than 500 new jobs in the next five years. The company’s work includes aviation, aerospace and the defense industries.
Tekscend Photomask expands in Round Rock, Texas
Tekscend Photomask is expanding its photomask production in the Austin MSA in Round Rock. The project will represent a $223 million investment and create 50 new jobs. The photomasks are used in the production of semiconductors.
Virginia
Federal court grants Dominion injunction, allowing offshore wind construction to proceed
Dominion Energy‘s $11.2 billion Coastal Virginia Offshore Wind project off the coast of Virginia Beach, ordered to pause by President Trump in December 2025, has now been allowed to resume.
Plant expansion announced in Danville, Va.
Infinity Global, an international leader in high-end packaging solutions, plans to expand operations at its Danville headquarters with a $34 million investment, which will more than double the company’s Virginia workforce, creating 150 new jobs.
Company investing in Chesterfield County, Va.
Solstice Advanced Materials announced plans in the winter to invest over $220 million in multiple projects to expand operations at the company’s existing ballistic fiber manufacturing facility in Chesterfield County. Upon completion, the expansion will create 100 new jobs in the Commonwealth. Solstice Advanced Materials is a specialty materials company that offers high-performance solutions that enable critical industries and applications, including refrigerants, semiconductor manufacturing, data center cooling, nuclear power, protective fibers, healthcare packaging and more.